A recent survey by Statista reveals that English accounts for only 25% of internet content, with the remaining 75% consisting of users who prefer websites in their native languages. These languages include some of the most spoken in the world, such as Chinese, Spanish, Arabic, and Indonesian, which together represent a massive portion of the global online population. Surprisingly, even German and French combined account for only 5% of internet languages, a statistic that underscores a significant opportunity for businesses to engage with non-English-speaking audiences.
This trend highlights a crucial challenge for businesses seeking to expand their reach: in today’s interconnected world, language barriers are a major hurdle to global success. To effectively engage customers from diverse regions, businesses must ensure their online presence accommodates a wide range of languages. Multilingual websites are no longer just a luxury; they are essential for tapping into international markets and boosting visibility in search engine results.
For Shopify store owners, maintaining a monolingual website can significantly limit your growth potential. If you’re catering exclusively to English-speaking customers, you’re missing out on the vast majority of the internet’s users. However, crafting new content from scratch for every language you want to target can be an overwhelming task. That’s where multilingual apps come in, offering a seamless solution to break down language barriers.
Shopify’s platform provides several apps designed to simplify the process of translating and localizing content for international audiences. These apps allow you to quickly translate product pages, checkout processes, and customer notifications, saving you time and effort while ensuring that your store resonates with a wider demographic. With the right tools, you can make your Shopify store multilingual in just a few clicks, opening doors to customers worldwide.
One of the most effective and user-friendly options available is ConveyThis Translate, an app designed specifically for Shopify store owners looking to localize their store. ConveyThis stands out by offering fast and easy installation, support for over 100 languages, and a simple interface that allows store owners to manage translations without needing any coding skills. The app also integrates seamlessly with your existing store design, making it a hassle-free way to offer your customers a more personalized experience, no matter where they’re located.
In this article, we’ll explore ConveyThis Translate in more detail, highlighting its key features and advantages for Shopify merchants. We’ll also take a closer look at other multilingual solutions available on the Shopify App Store, helping you make an informed decision about which tool is best suited for your business’s global expansion.
By embracing multilingual capabilities, you not only make your store more accessible but also increase the chances of connecting with customers across borders. Whether you’re looking to expand into specific markets or serve a diverse, global audience, a multilingual Shopify store can be the key to unlocking your business’s true potential.
As eCommerce continues to evolve, the importance of reaching a global audience has never been more evident. The internet is a vast marketplace, with billions of users from all corners of the world, and many prefer browsing and shopping in their native languages. A monolingual website simply isn’t enough to tap into this diverse global market.
If your Shopify store is only available in one language, you’re limiting its potential to connect with international customers. Offering a multilingual website isn’t just about increasing accessibility — it’s about fostering trust and building stronger connections with customers. When users can interact with your store in their preferred language, they’re more likely to feel comfortable, make a purchase, and become loyal repeat customers.
Additionally, multilingual websites are a powerful tool for improving your search engine optimization (SEO). Search engines like Google rank sites based on relevance to search queries, and websites that provide content in multiple languages can rank higher in regional search results, helping you reach even more potential customers. Moreover, offering localized content can improve your chances of ranking for international keywords, giving you an edge over competitors who only target English-speaking markets.
Another significant advantage of multilingual Shopify stores is the ability to handle diverse currencies, payment methods, and shipping options tailored to the preferences of customers in various regions. This customization can make the shopping experience smoother, driving higher conversion rates and customer satisfaction.
In short, a multilingual Shopify store is a vital component of any global expansion strategy. It opens doors to new markets, enhances user experience, improves SEO performance, and ultimately boosts sales. But how do you manage the complexities of multilingual content? Fortunately, Shopify offers a variety of apps that simplify the translation and localization process, allowing store owners to focus on what they do best: running their business.
In the next section, we’ll dive deeper into ConveyThis Translate, one of the best tools available for creating a multilingual Shopify store. This app not only makes translating your store easy but also offers numerous features that can help you tailor your store for international customers, from language switchers to localized content management. Let’s explore how ConveyThis Translate can streamline your path to global success.
While creating a multilingual website for your Shopify store might sound challenging, it doesn’t have to be. With the right tools, the process becomes far more manageable, allowing you to expand your reach and engage a global audience effectively. Shopify’s app ecosystem offers a variety of solutions that integrate seamlessly with your store, making the transition to multiple languages a straightforward process.
Many of these apps feature user-friendly interfaces, allowing even store owners with minimal technical knowledge to set up and maintain multilingual content. They automate the translation process and give you control over your store’s appearance and functionality across different languages. Whether you’re translating product descriptions, checkout pages, or email notifications, these apps save you time and resources while ensuring accuracy and localization.
Beyond simple translation, some apps also allow you to tailor your content for specific regions. This can include offering different currencies, adjusting shipping options, and even customizing marketing materials to align with cultural preferences. Localizing your content is key to creating a personalized experience for your international customers, which can ultimately lead to higher sales and customer loyalty.
Moreover, these apps integrate smoothly with Shopify’s built-in features, ensuring that updates to your store, whether through new products, collections, or promotions, are automatically reflected in all translated versions. This ensures that your store remains up-to-date and consistent, regardless of the language in which it’s viewed.
In this section, we’ll explore several of the top multilingual Shopify apps that can help you grow your business internationally, with detailed insights into their key features, advantages, and how they integrate with Shopify’s platform.
We’ll begin with ConveyThis Translate, a powerful and highly recommended app for Shopify store owners looking to easily implement multilingual functionality and improve their international presence.
ConveyThis Translate is one of the most user-friendly and efficient tools for making your Shopify store multilingual. With support for over 100 languages, it ensures your website is ready to cater to customers worldwide without requiring technical expertise.
Installing ConveyThis is effortless. Once the app is downloaded, it automatically sets up your account. Simply choose your source and target languages, customize the language switcher to fit your store’s design, and start translating your store’s content instantly.
The language button can be tailored to suit your store’s theme. Choose from options like flag shapes, language names, or custom language-flag pairs. Whether you prefer short or full language names, the settings are highly flexible.
ConveyThis uses advanced machine translation to provide quick and precise results. For finer details, you can manually edit translations or seek assistance from professional translators.
LangShop makes internationalization simple and efficient by offering robust translation features alongside a powerful currency converter. This app is designed for Shopify users who want to break through language barriers and reach global audiences with minimal effort.
Key Features of LangShop:
LangShop provides a 14-day free trial, so you can experience its features risk-free. It’s a great option for businesses looking to go multilingual while managing costs effectively.
Built on Shopify’s native translation API, Language Native Translate is ideal for store owners seeking a translation app that aligns perfectly with Shopify’s framework. This app simplifies multilingual store management by ensuring compatibility and ease of use.
Key Features of Language Native Translate:
This app focuses on leveraging Shopify’s native features to make multilingual stores efficient and intuitive.
For those seeking a quick and hassle-free translation solution, Uplinkly Language Translate is an excellent choice. With automatic translation and an easy-to-use language selector, this app ensures your store is ready for international customers in minutes.
Key Features of Uplinkly Language Translate:
This app is perfect for businesses looking for a quick and automated way to add multiple languages to their Shopify store.
Langify is a well-established app that combines automation and customization, making it a favorite for Shopify users who want more control over their translations. Its compatibility with Shopify’s native translation API ensures seamless integration and a user-friendly experience.
Key Features of Langify:
Langify offers an easy setup process and excellent support, making it a reliable option for growing businesses.
Transl8 is designed for businesses aiming to expand into new markets quickly and efficiently. With AI-powered translation and real-time updates, this app simplifies the localization process.
Key Features of Transl8:
With Transl8, you can manage your multilingual store with minimal effort while reaching new audiences worldwide.
For store owners seeking simplicity and ease of use, Easy Language Translate provides a straightforward solution for translating content and attracting international customers.
Key Features of Easy Language Translate:
This app is ideal for small businesses or startups looking for an affordable and easy-to-use multilingual solution.
Tranzi offers a dual-purpose app that not only translates your store but also integrates a currency converter to enhance the shopping experience for international customers.
Key Features of Tranzi:
Tranzi’s combination of language translation and currency conversion makes it a comprehensive tool for Shopify stores targeting global markets.
For businesses focused on cross-border sales, Interlingue provides a comprehensive app tailored to Shopify’s strengths in scalability and flexibility.
Key Features of Interlingue:
Interlingue focuses on efficiency, security, and compatibility, making it an excellent choice for businesses scaling across multiple markets.
Tantum Translate offers simple yet powerful tools to help your Shopify store connect with global customers. Designed for ease of use, it eliminates the complexities of creating a multilingual store.
Key Features of Tantum Translate:
Tantum Translate is perfect for businesses seeking an easy-to-use app with essential features to go global.
A crucial aspect of running a multilingual Shopify store is ensuring that the translated content is properly optimized for search engines. Many translation apps offer built-in SEO features that automatically handle aspects like meta tags, URL structure, and hreflang tags, making it easier for search engines to index your store’s pages in multiple languages.
Why Multilingual SEO Matters:
/en/
for English or /es/
for Spanish), which improves SEO performance and makes your URLs more user-friendly for different audiences.When selecting a translation app, look for features like:
By choosing an app that prioritizes multilingual SEO, you ensure that your store not only looks good in different languages but also performs well in search results, driving traffic from around the world.
In today’s globalized world, having a multilingual website is no longer a luxury but a necessity for businesses aiming to reach a broader audience. The statistics speak volumes: 75% of internet users prefer browsing in their native language. Without catering to these users, you could be missing out on significant opportunities to grow your Shopify store and establish a global presence. By enabling your store to speak the language of your customers, you not only enhance their shopping experience but also build trust and brand loyalty.
Transitioning to a multilingual Shopify store is easier than ever with the range of apps available. Whether you’re looking for a quick and automated translation solution like ConveyThis Translate, or prefer more customization and manual control with apps like Langify or Interlingue, there’s a solution for every business need. These apps allow you to seamlessly translate your content, optimize your site for search engines in multiple languages, and cater to diverse audiences with tools like language switchers, dynamic content translation, and even currency converters.
The benefits are clear: a multilingual Shopify store can boost your sales, improve customer engagement, and enhance your SEO to make your store visible to audiences worldwide. As a business owner, this investment in localization will pay off by enabling you to penetrate new markets, stay ahead of competitors, and provide a more inclusive shopping experience.
If you’re unsure where to begin, start small. Identify key markets and select languages that will have the most impact on your business. Apps like ConveyThis Translate make it incredibly simple to test the waters with their intuitive interfaces, robust features, and dedicated support. With minimal effort and no coding required, you can begin reaping the benefits of a multilingual site in no time.
Don’t let language barriers hold your business back. With Shopify’s multilingual apps, you have the tools to take your store global and connect with customers in every corner of the world. Start today, and watch as your Shopify store transforms into a truly international platform, capturing the hearts—and wallets—of customers everywhere.
Translation, far more than just knowing languages, is a complex process.
By following our tips and using ConveyThis , your translated pages will resonate with your audience, feeling native to the target language.
While it demands effort, the result is rewarding. If you’re translating a website, ConveyThis can save you hours with automated machine translation.
Try ConveyThis free for 7 days!